Shopping cart abandonment rate is the percentage of shoppers who placed products in a shopping cart but did not complete the check-out process. The average abandoned basket in the UK is worth £30 a month, resulting in more than £18bn of lost sales each year.
Do you know how much cart abandonment is costing you? You probably haven’t realised how great your abandonment rate is and how it’s affecting your revenue as a business.
There are several ways to reducing your cart abandonment rate and what better way to show you than updating Quick Sprout’s infographic, that breaks down all the reasons on why shoppers leave your site and provides you with the solutions to help keep them.