Prima GO
The Smarter Way To Sell Online
E-Commerce Designed To Make Your Business Stand Out
Sell Any Product, Any Time, Any Way You Want
Grow your online presence with a modern design, advanced account control, and seamless ERP integration
Modern Design
Fast, responsive modules inspired by leading global e-commerce platforms deliver a clean, familiar experience your users will love
Advanced Account Control
Give customers access to invoices and POD right from their online account - or apply monthly spend limits and curated favorite lists for complete, customizable control
Seamless ERP integration
No more managing separate customer accounts, pricing, or product imports. Prima ERP automatically syncs your data with Prima GO to keep your webstore always up to date
Stand Out Online with Prima GO
Grow your business with a platform that grows with you
Modern Design Options
Enhance the customer experience with flexible, user-friendly design modules that are easy to navigate and simple to maintain.
Effective Product Displays
Showcase the data your customers care about - right where they need it.
Detailed Account Control
Give customers full visibility into their accounts, including favorite lists, proof of delivery, invoices, and more.
Intuitive Control Panel
Easily manage every aspect of your webstore and track your KPIs with Prima GO’s intuitive control panel.
Powerful Features Built for B2B
Increase your sales and your order value with advanced features at an affordable price
Full ERP Integration
Seamlessly control product visibility, pricing, and customer accounts in Prima ERP, updating Prima GO in real-time.
AI Enhanced Searching
Customer browsing trends shape search results, delivering more relevant and personalized product suggestions for your customers.
Comprehensive Account Management
Give customers full control of their accounts, including visibility of favorite lists, proof of delivery, invoices, and much more.
SEO Optimisation
Take charge of your online visibility with full control over SEO settings, metadata, and integrations with Google Analytics and Meta tracking.
Punchout Integrations
Win new business by integrating directly into your customer procurement systems.
KPI Reporting
Track abandoned carts, best-selling products, search trends, and more – all directly from the Prima GO dashboard.
Discover Prima GO
Explore how Prima GO can transform your online experience
AI Enhanced Search
Find relevant products easily with a powerful, data-driven search engine designed to simplify the online shopping experience.
Find relevant products easily with a powerful, data-driven search engine designed to simplify the online shopping experience.
Favourites Lists
Give customers instant access to contract items, favorite products, featured ranges, and so much more – all just a click away.
Give customers instant access to contract items, favorite products, featured ranges, and so much more – all just a click away.
Smooth Checkout Experience
Convert more carts into sales with a seamless checkout process that offers full visibility of items, budgets, cost centers, and more.
Convert more carts into sales with a seamless checkout process that offers full visibility of items, budgets, cost centers, and more.
Detailed Data. Simplified.
View essential product data and cross-selling opportunities in a concise format, making it easier for customers to find the products that they need.
View essential product data and cross-selling opportunities in a concise format, making it easier for customers to find the products that they need.
Product Configurator
Provide customers with available variants of product sizes, colours, and more in one simple product selection.
Provide customers with available variants of product sizes, colours, and more in one simple product selection.
SEO and Meta Data
Boost your online presence with product specific SEO and meta data, and track web performance with integrations to Google Analytics and more.
Boost your online presence with product specific SEO and meta data, and track web performance with integrations to Google Analytics and more.
Everything Your Customer Needs
Reduce inbound queries with visibility of order status tracking, quotation requests, returns, call off orders, invoices and more directly on the web.
Reduce inbound queries with visibility of order status tracking, quotation requests, returns, call off orders, invoices and more directly on the web.
Budgets and Authorization Control
Choose what users can see, how much they can spend per transaction, and control multiple levels of authorization at a company and contact level.
Choose what users can see, how much they can spend per transaction, and control multiple levels of authorization at a company and contact level.
Complete User Customization
Reduce admin by allowing customers to create their own favorites lists, amend account details, and view reports without the need to pick up the phone.
User-Friendly Experience
Build a leading eCommerce experience with a control panel that’s easy to use and simple to manage.
Build a leading eCommerce experience with a control panel that’s easy to use and simple to manage.
Performance Insights
Track KPI’s, abandoned baskets, customer search habits and more directly on your control panel homepage.
Track KPI’s, abandoned baskets, customer search habits and more directly on your control panel homepage.
Bespoke Customer Settings
Create custom browsing experiences for your clients, including customer logos, promotion displays, and pop-up messages.
Create custom browsing experiences for your clients, including customer logos, promotion displays, and pop-up messages.
Creative and Modern Design.
Deliver a fantastic user-experience with contemporary design templates that amplify your business.
Deliver a fantastic user-experience with contemporary design templates that amplify your business.
Easy To Update
Keep promotions and content relevant with modules that you can easily schedule to match your needs.
Keep promotions and content relevant with modules that you can easily schedule to match your needs.
CSS Customization
Elevate Prima GO even further with the ability to personalize your webstore your own way with custom CSS.
Elevate Prima GO even further with the ability to personalize your webstore your own way with custom CSS.
Full ERP Integration
Reduce manual data imports with data synced directly with Prima ERP, including customer accounts, pricing, and product visibility.
Reduce manual data imports with data synced directly with Prima ERP, including customer accounts, pricing, and product visibility.
POD, Invoicing, and Reporting
Easily view invoices and POD confirmations online with integrations into Prima ERP and Prima APP. Access advanced analytics through Prima VANTAGE reporting.
Easily view invoices and POD confirmations online with integrations into Prima ERP and Prima APP. Access advanced analytics through Prima VANTAGE reporting.
Punchout Capabilities
Win large tenders and secure major deals with bespoke integrations into customer procurement systems.
Win large tenders and secure major deals with bespoke integrations into customer procurement systems.
eCommerce Moves Fast. Move Faster with Prima GO
First-Class Customer Experience
Utilize responsive design modules and AI-powered features to help customers find exactly what they’re looking for – boosting cart conversions and driving more sales.
Increased Customer Conversion
Track your KPIs and update your webstore with ease using Prima GO’s intuitive control panel – designed to help turn browsers into buyers.
Reduced Customer Queries
With Prima GO’s customer dashboard, your customers can access order history, proof of delivery, invoices, and update their account settings without needing to contact you. Free up your time to focus on what matters most.
Unlimited Growth Potential
With Prima GO, you can sell how you want, when you want. Unlock the full potential of your business online with the flexibility to innovate, diversify, and grow.
Connect Your Tools
Choose from a range of payment providers and automation tools to elevate your e-commerce even further
Join Our Successful Customers
Stand Out Online with Prima GO
A premium e-commerce experience at an affordable price.
US: (404) 806 4245
smartcloud@primaedge.com